What if you started getting better results from SEO (Search Engine Optimization)? To the extent possible, you can do this by focusing your SEO plan on strategies that deliver high returns. If you will, some of you may already be making that investment, while others may be offering businesses a new way to increase their ROI. If you are in touch with a digital marketing agency and want powerful ROI-driven SEO, here are three powerful ROI-driven SEO tips for 100% conversion.
#1. Synergizing Efforts between SEO and SEM in Keyword Research
Take advantage of SEM Data to qualify keywords for SEO efforts. Going after keywords with high search volume is pointless if none are closely related to your site, as it is very difficult to rank for such keywords.
You could spend months trying to get into the top 10, only to discover that even though the keywords are driving traffic, they’re not converting. Here are some steps to drive qualified traffic that will help you.
Keywords that rank in the top ten on search engines have a high conversion rate.
#2. Content Optimization - Remove the Clutter!
Recently, Matt Cutts said that Google penalizes sites that are over-optimized, and now it’s time to shed content that only focuses on improving rankings. An over optimized site is not only responsible for fines but also affects conversion rates. You should avoid over-optimization of your site. Read here on how to create killer SEO content in 30 minutes. Here is what an over optimized site looks like:
#3. Optimizing Internal Linking
Optimizing internal linking is a process through which you can analyze your internal linking architecture and make changes that can help boost rankings. Take care of the anchor text and the exact landing page to which you will hyperlink for better link juice.
Are you looking for a digital marketing agency that gives you an overall 360-degree view of what digital marketing strategies and services are; then Ranker1 has a team of digital experts to help you rank on top of the search engines.